Business Incentives

Renovate Main Street

Renovate Main Street is a building improvement matching grant program to incentivize private investment in downtown and encourage economic development growth. The City of Las Cruces is now accepting applications (PDF) for Renovate Main Street grants to encourage businesses and property owners in the downtown to upgrade and improve their buildings. Form more information and details on the Application Process, click here.

Opportunity Zones

Opportunity Zones are economic development tool to incentivize long-term private sector investment in low-income communities. Form a detailed breakdown of the program, how to qualify, and where the zone are located in Las Cruces, click here.

Tax Increment Dev. Districts (TIDDs)

TIDDs are mechanisms to support economic development and job creation by creating gross receipts tax financing for public infrastructure. Parties may include New Mexico cities, counties and private developers.  

Job Incentive Program (JTIP)

The state of New Mexico’s Job Training Incentive Program (JTIP) can reimburse your company for a portion of your training costs for above average wage positions. For more information, click here.


WagePlus is a supplement to the State of New Mexico’s JTIP program. WagePlus rewards businesses for hiring and paying above median wage. The program provides a $1,500 per job reimbursement for qualifying companies that hire and train new employees for jobs paying at least 10 percent more than the county median wage. To qualify for participation in Wage Plus, a company must manufacture a product, export non-retail services from the state or meet state green industry standards. The company must successfully complete the Job Incentive Training Program. The people they hire must have been New Mexico residents for at least one year in their lifetime. For more information, contact us at [email protected]

Local Economic Development Act (LEDA)

This is a multi-year business expansion type project that would primarily reimburse you for job creation and allow you to spend funds on a variety of projected capital expenses, including manufacturing equipment, land purchases and more.  There are also a number of state tax credits available that may apply to your business and be of  benefit depending on your particular plans and goals.  For more information about tax credits, click here.  For more info about LEDA, click here.

Gross Receipts Tax Incentive Program (GRIP)

The Gross Receipts Tax Incentive Program (GRIP) is another incentive offered by the City of Las Cruces.  The program is best suited to large scale businesses but that would include certain retailers, restaurants and other types of businesses.  Businesses would create infrastructure in exchange for up to 75% of GRT generated over the term of the planned infrastructure build-out and they would have to meet or exceed $5,000,000/year sales volume after three years of operation. For more information, contact us at [email protected]


The State of New Mexico offers a 25-35% refundable tax credit.  For more information on how to qualify, click here.

Film Las Cruces is a full-service film office. Services they provide include location scouting for funded film and TV projects, liaison services for productions shooting in our area, permitting for City of Las Cruces, crew & resource info, news &, announcements, and crew / casting call information.  For more information go to